Spreadable Media Artefact 3

For my third Spreadable Media Artefact, I am writing about the Research Project on Stereoscopic 3D (S3D) that i explained in detail here. This is a research on viewers perception regarding the future of S3D. For this project my classmate, Sharon and I have chosen to get our primary data through a qualitative research method. For this method, we formulated a questionnaire in the hope of getting opinions from respondents. When this survey was ready and passed by Dr Patera, the next task was to get responses. For this kind of research to work out well, it requires a substantial number of responses to validate the results. At the time, an online survey seemed to work well with the time frame that the survey had to be filled in, result analysed and then write a journal paper on the the subject. Lectures from Social Tech module about spreadability came in hand. The survey was pushed on Facebook, Twitter and email just to mention a few. I asked my followers on twitter to re-tweet the survey  using hash-tags; #3D, #stereoscopic #mscret.  within 72 hours a hundred responses were realised and an online magazine 3Droundabout and Stereoscopy News picked this up and within 5 days they both had made articles in their magazines about why the research was being carried out and where to find the survey. Through social sites, relevant and influential people were able to pick the survey and they further increased the spreadability by positing on their website.This process proved very useful on the research by reaching a different crowd from my social sites of probably more friends and family rather than a different one, perhaps consisting of a professional crowd. Since carrying out this survey, I have had tutors and classmates forwarding links related to S3D, for example there has been a call out for a journal paper here,

I am considering sending one or both.

P Woods, Faculty of Education, University of Plymouth, 2006 http://www.edu.plymouth.ac.uk/resined/qualitative%20methods%202/qualrshm.htm.

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2 thoughts on “Spreadable Media Artefact 3

  1. gladenkovilya

    I believe that your questionnaire has been the most successful piece of work in terms of the amount of responses and the engagement of the industry (3Droundabaout and Stereoscopy News online magazines) from the entire group. I believe that you should continue doing similar research projects as it seems that you have everything it needs to do it to a very high standard. Great project and amazing results, congratulations!

    Reply
  2. clarewells

    I think that you’ve made a really important point, to keep pushing on different platforms, different levels, and also sending it to the professionals. I posted mine on reddit, which got a lot of immediate views, but it didn’t generate publicity the same way yours did.

    Reply

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